Vivid Music accelerates City support for music

PRESS RELEASE

Sydney musicians will get prime billing alongside major national and international artists at this year’s Vivid Sydney festival as part of X|Celerate, a new Vivid Music collaboration between Destination NSW and City of Sydney.

The City of Sydney is investing in Vivid Sydney to continue its success in showcasing Sydney’s local music industry and providing opportunities for emerging artists, promoters, venues and music service providers.

Lord Mayor Clover Moore said the City was committed to lifting the role and visibility of the local music industry as part of Vivid.

“This new initiative will give Sydney musicians a platform to build their careers and showcase the city’s smaller live music venues to Sydneysiders and visitors alike,” the Lord Mayor said.

“Such spaces are integral to Sydney’s live music community and supporting them is a key priority for us. By working together, we can share the benefits of Vivid Sydney’s success with the artists and businesses that make Sydney’s music scene all year round.”

Destination NSW Chief Executive Officer and Executive Producer Vivid Sydney Sandra Chipchase, welcomed the City of Sydney’s support and said, “Each year Vivid Sydney presents a cutting-edge program of diverse music talent. We’re delighted to be collaborating with the City of Sydney to present X|Celerate, showcasing grassroots and emerging local music talent at venues across the city as part of Vivid Music.”

The City has confirmed it will provide up to $400,000 in cash and in-kind support each year for the next three years for Vivid Sydney.

As part of its Live Music and Performance Action Plan, the City has spent $2.77 million in small grants to live music and performance projects since July 2014.

Vivid Sydney is owned, managed and produced by Destination NSW, the NSW Government’s tourism and major events agency. Vivid Sydney is entering its ninth year and will run for 23 nights from 26 May to 17 June 2017.

For media inquiries or images, contact City of Sydney Senior Media Advisor Elaine Kelly on 0477 362 550 or ekelly@cityofsydney.nsw.gov.au

For interviews with Lord Mayor Clover Moore, contact Matt Levinson. Phone 0499 319 385 or emailmlevinson@cityofsydney.nsw.gov.au