TMN Tinnies October 18, 2021

From tech to touring, meet the brands backing the 2021 TMN Tinnies

The Music Network’s TMN Tinnies are back – bigger and better than ever in 2021. Entries are free, and open now.

The awards have traditionally celebrated those who are “crushing it” behind the scenes in the world of recorded music, but the 2021 TMN Tinnies will go further and include businesses across the broader music industry.

Companies can self-nominate via the Take 2 Media Awards platform, where you will also find more details about entry and eligibility criteria.

Last year over 1,000 nominations were received.

The 2021 TMN Tinnies have been made possible by support from Humm Events, iHeartRadio Australia, Ingrooves, TikTok and Vevo.

TikTok has also partnered with TMN to create the new Best Use of TikTok in Aussie Music award.

Director of music at TikTok Australia and New Zealand, Ollie Wards, said the platform is proud to help recognise its industry friends in this year’s TMN Tinnies.

“The music industry didn’t get off the roller coaster of 2020, instead we’ve been riding the loops this year too. There’s been ups and downs and no doubt some screams. But as we’re now hopefully on that slow bit taking us up to recovery, there’s no better time to celebrate those who’ve kept the industry ride moving. TikTok helps artists connect with fans and new audiences, but that can’t be done without the people and teams behind the musicm” he said.

iHeartRadio is also supporting this year’s effort. Local content director, Brett “Nozz” Nossiter, noted it was great to be able to reward amazing work after a tough year.

“The scale of the last years’ challenge for the entire music industry cannot be overstated. Yet despite COVID’s massive impact, we saw incredible people do amazing, creative and innovative things to keep the music community alive. iHeartRadio is very proud to be supporting The Tinnies, acknowledging and rewarding those passionate legends who stood up, and were able to achieve so much in such an adverse year,” he said.

Nina Rabe-Cairns, managing director for Ingrooves ANZ + SEA, also noted the pandemic’s catastrophic impact on the industry.

“Yet, so many people and organisations in the music industry have achieved incredible results despite all of the challenges. It’s an honour to be a part of The Tinnies this year and to help celebrate our music community’s extraordinary achievements,” she added.

Steve Sos, managing director for Vevo AU/NZ, said Vevo is proud to come on board with the initiative.

“With 2021 being another challenging year for the industry, teams were constantly faced with last-minute pivots in strategy, and did so with grace and agility. While ever-shifting safety restrictions, lockdowns, and opportunities lost may have been discouraging to some, the music business is made up of those who thrive on innovation and the opportunity to think outside the box. We’re thrilled to also be able to recognise those behind-the-scenes that took countless hurdles and successfully turned them into solutions, helping artists continue to connect and inspire fans around the globe.”

Kyle McKendry, general manager of Humm Events, congratulated the industry on making it through such a tough period.

“Humm Events is thrilled to partner with The Music Network for its annual music business awards, the 2021 TMN Tinnies. Despite a rollercoaster year of unprecedented change and unimaginable challenges, the Australian entrepreneurial spirit within the music industry has continued. Like you, Humm Events is excited to get back on the road next year as restrictions ease and borders open up. In the meantime, the 2021 TMN Tinnies is an opportunity to support the music businesses that have kept the lights on during a dark period, by innovating, surviving, and in many cases, thriving. Congratulations to everyone involved.”