Spotify hits 200m global active users, up 20m in last six months
Spotify now has more than 200 million global monthly active users (MAUs), its global head of communications Dustee Jenkins announced at CES in Las Vegas.
That means it has brought in 20 million new active users in the last six months from 78 countries, to click on its 40 million tracks.
The figure was 180 million at the end of Q2 2018, and 191 million at the end of Q3.
The new milestone confirms that the world’s largest audio streaming service is twice as large as its nearest rival.
However, the reality is that 113 million people ride for free on the coattails of Spotify’s free tier and 87 million are part of a paid premium subscription plan
“We’ve said all along, we want to focus on growth,” said Jenkins at CES.
“We believe in being a profitable company, but first and foremost we have to grow and get to regions of the world that still don’t have Spotify.
“There are still parts of the United States where Spotify is not widely used.”
Spotify launched on October 7, 2008. It has yet to turn a profit and will announce its Q4 financial results – covering October to December 2018 – on February 6.