“It’s a monthly horoscope in music form”: Spotify launch ‘Cosmic Playlists’
Spotify has tapped celebrity astrologer Chani Nicholas to help curate star sign-specific playlists and readings in a bid to drive further engagement on its platform.
The new ‘Cosmis Playlists’ are available for users in Australia and New Zealand from today on the Trending hub, and replicate what was launched earlier in the year in the U.S.
Each of the twelve unique playlists is curated with songs and artists whose music reflects and evokes the particular sign’s theme of the moment, according to the music streaming juggernaut.
“When a song resonates with you, it might feel really personal, like it’s speaking about your own experience,” says Chani, “But it’s also speaking to a huge, broad audience.
“When there’s something collectively going on where a song resonates for a lot of people, it’s the same way that a horoscope will speak to the archetypal themes of the moment.”
Chani will appear at an event in Sydney at QUAY on September 10 to celebrate the launch of Cosmic Playlists in Australia and New Zealand.
The event will feature a live reading between Chani and Erin Holland, a performance by Jack River, and a DJ Set by Flex Mami.
“Cosmic Playlists are my collaboration with Spotify to bring you a soundtrack to the astrology for the month ahead.
“It’s a monthly horoscope in music form.You can use them for inspiration, reflection, or for your own personal dance party.
“Your written monthly horoscopes are published on the playlists too: look for a pop-up window when you open the playlist on your mobile phone.”