Pandora take on Spotify’s Discover Weekly with new feature

PRESS RELEASE:

Pandora, the go-to music source for fans and artists, is bringing listeners the ultimate destination for personalized discovery by handpicking the best new releases every week. Pandora’s New Music Stations deliver an elevated listening experience that is uniquely Pandora—we know what you love now, we know what you’ll love next, and we’re broadening our scope by selecting the latest music in your favorite genres that you wouldn’t have discovered before.

Each week, we’ll handpick music recently released for each New Music Station from a unique blend of emerging, underground and well-known artists across all of your favorite genres. With thousands of new songs released each week, finding exactly what will appeal to your unique taste in music can be a challenge. We’ll take the headache out of the process by curating a wide variety of recommendations for you on a weekly basis across Pop, Country, Hip Hop, Dance, and more.“Musical preferences are never one-size-fits-all. With the constant stream of newly released music and generalized recommendations that are made for the masses on mainstream radio formats, amazing talent gets lost in the fold,” saidRon Nenni, director of music programming, Pandora. “Our goal with these stations is to connect new music made by artists of all shapes and sizes to Pandora’s massive audience in a way that’s targeted and personal. We are pushing the boundaries of discovery and serving up an experience that listeners can’t find anywhere else.”

The secret sauce behind New Music Stations is Pandora’s team of musicologists who have decades of diverse music industry experience. They’re devoted to curating the best possible listening experience, serving up personal recommendations, and providing insights about their selections via station audio drops and posts on the Pandora Blogevery single week. We’ve got you covered—just sit back, tune into your favorite New Music Station, and let us introduce you to your new favorites.