New events agency Bar Nøne Group launches in Melbourne

Melbourne hospitality and venues veteran Sami Saleh has launched his latest venture, Bar Nøne Group – with plans to catch the expected boom in music and other kinds of festivals.

He tells TMN, “Bar Nøne’s vision is to make waves as an event management company specializing in bar and food operations for the festival and corporate markets.

“We are working on opportunities all over Australia and our company vision is to hold and working on events in Asia and the Middle East in the next 4-5 years.

“The Melbourne festival market will have massive growth over the next five years and we are excited to partner up with some of Melbourne’s best music and festival promoters in all genres of music. “

Saleh, who began as a chef in 1992, went on to management roles for Atlantic Group and delivered corporate and major events including Melbourne Spring Racing Carnival, Formula 1, Australian Grand Prix and Virgin Australia Melbourne Fashion Festival.

Aside from being awarded Restaurant and Catering’s national caterer of the year three years in a row, he was also part of the team behind music venues as Alumbra, Ms Collins and Xe54 as a key partner of Roar Projects.

Bar Nøne is behind the Ultra Australia festival and secured a deal with the Victorian Racing Club for Ultra’s Australia Marquee and Birdcage debut at the Spring Racing Carnival earlier this month.