Former SCA exec David Cross joins Rock Posters in national sales role

Street poster and outdoor agency Rock Posters has boosted its executive team with the appointment of David Cross in the newly created role of national sales director.

Cross most recently worked at Southern Cross Austereo in Melbourne for three years as a group sales manager and 11 years with the Nine Network as a senior direct sales executive.

Marcus Seal, one-time record label and Live Nation executive, who joined the 34-year old Rock Posters as its first general manager last June, said Cross is “a force of nature”.

“His vision and enthusiasm are infectious and he shares our excitement for the potential of the medium,” Seal said in a statement. I know David will help us continue to shape the way the outdoor/street poster world works in Australia and broaden our reach.”

Cross added, “I’m incredibly excited to be joining the Rock Posters family at a time when the company is poised for opportunity and growth.

“I will look forward to helping the team deliver cost-effective, creative solutions for existing and potential clients alike as they also attempt to navigate their way back to normality.”

Cross also worked as general manager of buying group OurDeal, as well as agencies Mediacom and DDB Needham in Melbourne and with Initiative Media in London.