Australian exec Craig May joins FUGA in global role

Former Ditto Music executive Craig May takes on a new, global role with digital distribution and marketing specialist FUGA.

The Australian industry veteran is named Global Head of Streaming & Marketing Services at FUGA, where he takes on duties leading the company’s multi-region marketing team.

Based at the business’ London office in Tileyard, May will also manage the growth, development, execution and measurement of digital marketing strategies in partnership with its clients.

“Having used FUGA’s solutions over the past few years,” comments May in a statement, “I know the class-leading level of service they provide their clients and I am delighted to be joining the team as they begin the next phase of their development under the Downtown umbrella.”

May brings to the job more than 20 years’ industry experience, most recently as Ditto Head of Artist & Labels Services. Before that, he had stints as marketing director, international at Red Bull Records, and as General Manager at Kartel Music Group.

A graduate of the University of Melbourne, May served as General Manager at Shock Records prior to his relocation to the U.K. in early 2014.

FUGA

May is one of three new senior hires at FUGA.

Additionally, Manan Vohra is onboard as FUGA’s new Global Head of Technology and Product, based at the company’s headquarters in Amsterdam and reporting to CEO Pieter van Rijn. Until recently, Vohra was Chief Technical Officer at digital services platform 7digital.

Meanwhile, Rob Webb joins as Head of Product, reporting to Vohra. Until now, Webb was VP, Digital Operations & Supply Chain at Kobalt’s artist and label services business AWAL.

Established in 2006, FUGA builds software and provide services for the digital music industry, Ultra Records, Curb Records, Armada Music, Epitaph and Domino Recording Company among its 500-plus clients.

Earlier this year, FUGA was acquired by Downtown Music subsidiary AVL Digital Group, which includes CD Baby and AdRev under its umbrella.

FUGA continues to operate as a standalone company, offering full-service marketing, promotion, monetisation and label services to the indie community.

This article originally appeared on The Industry Observer, which is now part of The Music Network.