UNIFIED and Lemon Tree to manage Tash Sultana in North America

Melbourne music companies UNIFIED and Lemon Tree Management will jointly manage 21-year-old Australian musician Tash Sultana in the North American market.

Led by Founder and CEO of UNIFIED, Jaddan Comerford, the company will join Sultana’s current management team consisting of Regan Lethbridge and David Morgan, Directors of Lemon Tree Management.

“We are stoked to work with Jaddan Comerford and take on the world’s biggest market,” says Lethbridge. “What he has done with UNIFIED over the past 15 years is pretty special and we are thrilled for him to join the team to co-manage North America. Tash is an incredibly special artist with a unique vision and we are excited to get to work on achieving the impossible together as a team.”

UNIFIED have successfully tackled the North American market in the past. Vance Joy and The Amity Affliction, two of UNIFIED’s artists, have both established a significant presence in the territory. Comerford will be based in the new UNIFIED office in Venice Beach, Los Angeles in the new year.

“I could not be more proud to be working with Regan and Dave,” saidCommerford. “They are both amazing managers who have worked endlessly to assist Tash in achieving her vision.

“As for Tash, it’s not every day an artist like her comes around. Her talent and her conviction is among the best, and at the end of it all she’s also an amazing person. I could not be more happy to be part of this amazing team. The Americas is going to be a huge market for Tash, and after months of label discussions we are stoked to be on the eve of finalising a deal for her in the territory.”

Sultana recently sold out her Notion World Tour entirely on word of mouth. In February next year, the triple j Unearthed feature artist will embark on a North American tour with tickets already selling fast.