Hazel Savage Named Non-Executive Board Member at Tuned Global

SoundCloud executive Hazel Savage joins Australia-owned B2B streaming tech specialist Tuned Global as a non-executive board member.

Based in the U.K., Savage will be expected to bring her experience in AI and tech innovations within the music industry.

Her arrival at Tuned Global, say reps, is set to impact the company’s governance, strategic decision-making and future tech direction as it looks to beef-up its presence across new markets in EMEA, the U.S. and APAC.

“I am very excited and honoured to join the Tuned Global board. That they would select its first independent director as a female tech founder shows this business’s forward-thinking,” comments Savage in a statement.

“I’ve always had a great working relationship with the Tuned Global team, and I can’t wait to bring what I’ve learnt throughout my career to the business as it enters its expansion phase into new markets and the launch of meaningful services in the metaverse”.

Savage has carved out a 15-year-plus career in music and tech, including stints at Shazam, Pandora, Universal and HMV, most recently with SoundCloud, where she serves as music intelligence VP.

Along the way, she’s called Sydney, Singapore and London home. 

She co-founded AI company Musiio, which was recently acquired by SoundCloud to enhance the platform’s discovery capabilities.

Aussie-owned @tunedglobal is now in Europe, the Middle East, and North Africa. https://t.co/OQKHzzLnab

— The Music Network (@themusicnetwork) September 11, 2022

Based in Singapore and founded in 2018 by CEO Savage and Swedish CTO Aron Pettersson, Musiio was named one of Fast Company’s most innovative companies of 2022.

In 2019, the pair marked the first ever VC led investment in a Deep Tech Music company based in Singapore, with a US$1 million seed investment round, led by Wavemaker Partners and was joined by Exponential Creativity Ventures.

Earlier, Savage had several roles in the Australian music industry with Universal Music Group (content manager/online producer, Australian Chamber Orchestra (videographer/PR) and Pandora (marketing manager/music industry relations manager).

Savage’s latest appointment follows Tuned Global’s hire of Rick Gleave in the newly-created role of senior vice president and head of Europe and MENA.

Set up in 2011, Tuned Global operates in 53 countries with offices in the U.K. and the U.S.

It offers a one-stop shop for music, audio and video streaming needs, providing white-label streaming apps, streaming service APIs, music content delivery and licensor reporting.

Tuned Global’s services have been used by blue-chip businesses in music, fitness, gaming, media, telco and beyond, including the three major music companies (Universal Music Group, Warner Music Group, Sony Music), UFC, Line Music, True Digital Group, Pizza Hut, GMM Grammy, FanLabel and Psycle.

Its Australian clients include retailer JB HiFi and music licensing platform and publisher Melodie.

A “multitude of new deals” will be announced soon, reads a corporate statement.