15% rise in listeners for community radio
The latest Community Broadcasting Association of Australia (CBAA) National Listener Survey shows that the 350+ community radio stations in Australia are drawing more listeners.
An average of 29% of all radio listeners tune in each week. That’s 5,204,000 of 18,109,000 Australians aged 15 or older, and a rise of nearly 15% (from 4,446,000 community radio listeners) since 2012.
Listening is strong across all segments, with mid-morning at 57% followed by breakfast (54%), drive (51%) afternoon (48%), evening (31%) and overnight (17%). AM/FM are the favourite bands, but DAB+ devotees are coming on at 12.3%.
The Music Network
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