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News December 3, 2018

Taylor Swift’s Reputation Stadium Tour highest grossing in US history

Staff Writer
Taylor Swift’s Reputation Stadium Tour highest grossing in US history

Taylor Swift’s Reputation Stadium Tour has toppled The Rolling Stones for the record for highest-grossing US tour in history.

It generated US$266.1 million and sold over 2 million tickets (2,068,399) in the singer-songwriter’s home country, Billboard reported.

The Stones’ A Bigger Bang Tour in 2005-07 grossed $245 million.

While the legendary British band achieved that number across 70 concerts, Swift did it in just 38 between May 8 to October 6.

However, it must be noted that the high prices of her tickets have to be factored in: floor seats started at $500 and VIP tix went for $1,800.

In August, Reputation Stadium Tour became the highest grossing US tour by a female artist.

The previous artist to hold that record was Swift herself, with her The 1989 World Tour which grossed $181.5 million in 2015, Billboard reported.

Swift’s rise as a live drawcard in the US has been staggering.

Her first tour, The Fearless Tour (2009-10) grossed $53.6 million.

The Speak Now Tour (2011-12) brought in $88.5 million, while The Red Tour (2013—14) topped $98 million.

The 1989 World Tour had an 85% leap to $181.5 million, while the most recent trek was a 47% jump.

Last week social media monitoring company Brandwatch reported that Taylor is the most influential person on Twitter.

Swift has 83.1 million followers on that platform.

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