The Orchard

The Orchard, the powerhouse Sony Music-owned distributor and label services company, has just landed another industry luminary to its local team.

“My focus is on building careers and driving artist awareness internationally, and I look forward to helping provide The Orchard’s artists and labels."

The Orchard has tapped Australia's very own Tim Pithouse to head up a new division for independent artists.

Hume was previously at Martin Novosel’s Boundary Sounds, joining in 2013, and working with acts such as Nicole Millar, Sparkadia, Purple Sneakers DJs, Antony & Cleopatra and more.

As the Manager of Artist Services at The Orchard in Australia and New Zealand, David Hume is set work very closely in the fields of A&R, campaign strategies, and team coordination.

"I look forward to signing incredible artists, building a great local services team and continuing the strong relationships The Orchard has with our artists."

The powerhouse Sony Music-owned distributor and label services company has tapped Blake Rayner as GM of the company’s Australia and New Zealand business.

“We have one of the strongest most vibrant indie sectors in the world."

The Orchard called the partnership a "watershed" for the business

The Orchard catalogue will also be in its successful in-venue app crowdDJ.