Sony Music announces promotions across communications and A&R

Sony Music Australia has announced another round of internal promotions overnight.

In an announcement shared with TMN this morning, Kate Bonnano has been promoted to senior director, television promotions and communications, reporting directly to Sony’s VP of international marketing and communications, Grant Donges.

“In this role, Kate will continue to have responsibility for all television promotion strategies and will also take on the responsibility for leading the communications team that will now report to her,” Donges said in a memo to staff.

“Kate will work closely with the label’s communications team to deliver strategic multi-channel plans, identifying and targeting key audiences to promote and amplify our artists music and stories.”

Reporting to Bonnano will be Lucy Baker, who has been promoted to communications manager. Baker was previously working at Sony as a communications coordinator and an artist relations and communications representative.

Annastasia Robertson will take on a new role as Sony’s media manager after working at the company as a communications coordinator. Prior to Sony, Robertson was a producer at Nova Entertainment. Robertson will also be reporting to Bonnano in the new role.

Over in the A&R division, Katie O’Hagan has moved up to the role of A&R and analytics manager, reporting to VP of A&R Pat Handlin. O’Hagan has previously held roles including Queensland branch coordinator, A&R representative and, most recently, A&R analytics and insights representative.

“During her time with the company, she has been involved in the A&R of Billy Davis, Liyah Knight, The Belligerents, Elk Road, The Veronicas, Pinkish Blu and Northeast Party House,” Handlin said.

The new promotions follow a previous announcement from Sony earlier this month, which saw Marietta Ouzas, Fenella Wagener, Tammy Hofbauer and Sophie McArthur take on more senior positions.