News April 27, 2017

Radio Ratings Survey #2: triple j ratings take expected dive, Nova dominates

Radio Ratings Survey #2 results are in and NOVA Entertainment is the big winner, while triple j’s listeners have cooled off expectedly following the Hottest 100 boost in Survey #1.

“With triple j being all over Australia, this survey shows we’re quite steady with 1.926 million people listening per week in the 5 surveyed cities, where 2016’s average was 1.937 million per week,” said Ollie Wards, triple j Content Director.

“Every year triple j dips in Survey 2 after the Hottest 100 boost, so while some of the results today are down, they’re not surprising.”

It’s not all bad news for the national youth broadcaster, new hosts Ben and Liam are up in breakfast in Sydney and Perth.

See below for our analysis of today’s winners and losers across the airwaves.

Sydney

ARN’s Kyle & Jackie O lead the Breakfast slot at KIIS 106.5 while smoothfm takes #1 FM overall.

Alan Jones topped the AM Breakfast slot gaining 0.6 to 13.5%. Meanwhile, 2CH also jumped one share point to 3.9%.

WSFM dipped slightly in listeners 10+ down 1.4; while Triple M dripped 1.2.

The most-listened to FM station in Sydney is now smoothfm, which climbed 1.6 to 9.9%, placing WSFM at #4 FM.

Triple M’s Grill Team have been dethroned as the #2 FM breakfast show in Sydney with Nova’s Fitzy & Wippa taking the top spot. Fitzy & Wippa and smoothfm’s Bogart Torelli & Glenn Daniel (both Nova shows) have a 7.3% market share.

Melbourne

The #1 FM in Melbourne is Nova’s smoothfm, up .05 to 9.9%. GOLD is close behind, up 0.3 to 8.3%.

KIIS grows its audience slightly, up 0.6 to 6.5%.

Over on AM, Macquarie Media’s 3AW leads; it’s up 0.8 to 13.8%.

Brisbane

Robin Bailey has lead Nova into the lead in Brisbane, where it’s now the #1 station in the market with 13.8% market share, rising 2.8 points.

Nova has the #1 FM breakfast show with Ash, Kip & Luttsy; the #1 drive show with Kate, Tim & Marty; and the #1 night show with Smallzy’s Surgery.

Meanwhile, SCA’s Hit105 breaky drops from #1 to #3 in the primetime shift and Triple M’s breakfast show is now #2 FM with 11.8%.

973FM continues to lose listeners, down 1.0 to a flat 10% in breakfast following Bailey’s exit from ARN.

Adelaide

The #1 FM station in Adelaide remains Mix, which rises 0.5 to 12.5%. Mix also has the #1 breakfast show with Jodie & Soda, up 0.5 to 12.1%.

Again, Nova sees a jump – albeit small. Its jump of 0.3 makes it the #2 FM station in market. Lewis & Lowe with Hayley Pearson in breakfast jumped too, up 0.6% to 10%.

Over on AM, Adelaide’s #2 breakfast show is FIVEaa’s David & Will with a 14.4% market share. It’s by ABC Radio’s breakfast show with 15.7%.

SCA’s Hit107 has dropped 0.8 to a single digit 8% today, while Triple M climbed 0.6 in people 10+ with a 9.8% market share.

Perth

Mix 945’s double digit survey streak continues for Clairsy, Matt & Kymba. Mix is the #1 station in Perth with 14.5% share. It’s also #1 in breakfast, drive, mornings and afternoons.

Meanwhile, troubled ARN’s Hughesy & Kate are making ground in drive, up 1.0 to 8.3%.

Nova 93.7 is the #2 station with 11.8%, down 0.6. Its breakfast show is #2 FM in its slot, albeit down 0.5 points to 12.2%.

Today’s ratings have not delivered a positive result for 6PR which dropped 0.4 in people 10+ to 6.9%.