MTV Brand New Artist Spotlight: Josef Salvat

MTV Brand New is the youth brand’s new national competition which gives some of the hottest Australian and New Zealand artists the chanceto break internationally. TMN is featuring a nominated artist each week.

JOSEF SALVAT
(MUSH/SME)

Every artist has his or her niche, and Josef Salvat’s is soulful, at-times-sorrowful, electro-pop. It’s his unique sound and tasteful delivery that’s made this Australian artist so well established and internationally loved.

The classically trained singer-songwriter was initially studying law at University of Sydney, before relocating to London to focus on music full time. After quietly dropping his tracks The Life, Hustler and Every Night, Salvat’s fans started to pour in fast and steady, and music critics including Pitchfork and The Fader began to sing his praises. In a testament to his rising star power, his fans also include Sia, Troye Sivan, Kelis and TV On The Radio’s Dave Sitek. He received a further taste of international success when Sony used his cover of Rihanna’s Diamonds to promote the launch of its 4K Ultra HD TV.

Since then, Salvat has released his debut EP In Your Prime to critical acclaim. His latest single Open Season has achieved viral success, soaring to #1 on Hype Machine’s Most Popular Chart not once, but three times. To date, the track has amassed over 3.8 million streams on Spotify, and has appeared on a series of promos for Home & Away.

For the past 18 months, Salvat has been working on material with producer Rich Cooper. During this time, he’s toured with like-minded artists including Banks, as well as fellow Australian’s The Jezabels.

VOTING IS CURRENTLY LIVE AT: mtv.com.au/brandnew.

Visit the website to view video clips and interviews with the artists before casting your vote for your favourite emerging star, either online or via Twitter using the hashtag #MTVbrandnew followed by the artists name.

PRESS CONTACT:

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Karen Griffin – [email protected] – + 61 2 9212 5856