Apple TVC featuring Courtney Barnett is nominated for a Logie
The finalists for the TV Week Logie in the category of Most Popular TV Commercial have been revealed.
There are 12 ads up for the gong, which will be awarded for the first time this year.
First Dance by Apple, featuring the INXS classic ‘Never Tear Us Appart’ performed by Courtney Barnett, is among the shortlisted commercials.
A panel of experts including Ad News editor Pippa Chambers, Mediaweek editor James Manning and B&T publisher Thomas Woodgate were responsible for creating the shortlist.
“We had an overwhelming response to this campaign in its very first year and we are thrilled to be submitting some of Australia’s finest creative for the consumer vote,” said TV Week editor Thomas Woodgate.
“It’s been really pleasing to see how the industry has embraced this award. It was our intention to showcase the creativity within the advertising industry and the level of submissions was superb.
“Some of the best creative is being produced right here in Australia and the commercials this year proved that. We were looking for ads that really captured the diverse nature of our country and there were plenty.
“Judging was an extremely tough process, so thank you to all that submitted for making our jobs so difficult! It’ll be over to the public to decide the final winner, so I wish all entrants the very best of luck.”
The following ads made the shortlist:
- Australia Santa Crashes Christmas by Aldi
Dundee: Australia’s Tourism Ad in Disguise by Tourism Australia
First Dance by Apple
Frank by Westpac
I AM the captain of my soul by Invictus Games
It’s a Mystery by Budget Direct
Join The Queendom by Bonds
Lamb Side Story by MLA
Making My Christmas by Myer
Naked Wrestling by KFC
Serena Project: I Touch Myself by Berlei
Tastes Like Australia by Vegemite
The 61st TV Week Logies will be held at The Star on Queensland’s Gold Coast, broadcast on the Nine Network.