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News October 27, 2015

Microsoft in talks to acquire Deezer

Music streaming service Deezer could be acquired by Microsoft, according to industry reports.

The technology megalith is rumoured to be in early-stage discussions with Deezer that could result in acquisition. “They aren’t in deep negotiations at this point,” a source told Digital Music News, “but it’s definitely on the table.”

The move would vastly improve Microsoft’s performance in the digital music sphere – an area the company has had little success in thus far. The news also comes in tandem with the announcement that France-based Deezer is in preparations to officially launch in the US in January next near.

Since its global launch in 2011, Deezer has quickly risen to become a major competitor in the global music streaming industry, just last week announcing it reached 5 million paying subscribers, gaining on Spotify’s official figure of 7 million.

However, while Spotify is already present in the US, Deezer’s numbers include people that have come to the service via a mobile bundle.

While there were rumours Deezer were considering entering the American market with a major mobile carrier, at this stage it looks like the music service will go it alone.

’It doesn’t look like there will be a carrier partner as of now,” one source told DMN. “But they will definitely be here in January.”

Deezer now has a presence in over 180 countries, and recently launched a music app within the new Xbox 360 game console – another sign of their ties with Microsoft.

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