Frontier takes out #3 spot in global promoter rankings list

2.7 million tickets, a grossing of A$339 million, and  440 shows. Frontier Touring’s achievements from the likes of Paul McCartney, Sam Smith, Foo Fighters, Harry Styles, Celine Dion, Ed Sheeran, and more, affirmed it as the #1 Australian tour promoter and #3 in the world.

The ranking comes as Billboard releases its End Of Year charts of the Top 25 global promoters, which ranked total gross between between December 2, 2017 and November 17, 2018.

Credit: Duncan Barnes

Managing Director of Frontier Touring, Michael Gudinski said:

“Frontier has gone from strength to strength over the past decade and I’m incredibly proud to see us, as an independent promoter exclusive to Australia and New Zealand, playing in the same space as global promoting giants AEG Presents and Live Nation.

“Frontier’s business model has always been an artist and fan first approach.  We don’t believe in discounting tickets, we fight passionately on behalf of artists and fans against ticket scalping and we don’t believe in price gouging.  They’re not revolutionary concepts but I think those who have toured with us appreciate the way we work and that is ultimately reflected in our results.”

While promoter giant Live Nation topped the list, its total gross of US$3.6 billion from 46.5 ticket sales are from each of the 40 countries in which it operates.

Two other Australian promoters made the Top 25 list: TEG Dainty came in at #14 with $58.6 million from 638, 282 tickets from 125 shows; while Chugg Touring entered at #16 with $48.3 million total gross from 505, 468 tickets from 267 shows.

Frontier is readying another huge year with tours locked in for Bastille, Eagles, Kylie Minogue, Lily Allen, Bryan Ferry, Arctic Monkeys, Norah Jones, Shawn Mendes and more.

This article originally appeared on The Industry Observer, which is now part of The Music Network.