Frontier ranked top Australian promoter in new global report

Frontier Touring ranked #3 of top selling promoters globally in Billboard’s end of the year report.

It grossed over US$245 million (A$339 million) after shifting 2,768,259 tickets across 440 shows between December 2, 2017 and November 17, 2018.

This follows its high ranking (at #7) in rival Pollstar’s end of year list, as reported on TMN in December.

The huge sales came as Frontier slated in tours by Paul McCartney, Sam Smith, Foo Fighters, Harry Styles, RNB Fridays Live, David Byrne, Celine Dion and the record-breaking Ed Sheeran.

Frontier managing director Michael Gudinski says 2019 is already strong, with dates already announced for Bastille, Eagles, Kylie Minogue, Lily Allen, Bryan Ferry, Arctic Monkeys, Norah Jones and Shawn Mendes.

Gudinski said of the achievement, “Frontier has gone from strength to strength over the past decade and I’m incredibly proud to see us, as an independent promoter exclusive to Australia and New Zealand, playing in the same space as global promoting giants AEG Presents and Live Nation.

“Frontier’s business model has always been an artist and fan first approach.

“We don’t believe in discounting tickets, we fight passionately on behalf of artists and fans against ticket scalping and we don’t believe in price gouging.”

The Billboard list was topped by Live Nation which grossed $3.6 billion from 46.5 ticket sales from 625 shows; and AEG with a $1.45 billion from 245 shows.

Other Australian promoters on the Billboard list’s Top 25 were:

#14: TEG Dainty, $58.6 million from 638, 282 tickets from 125 shows.

#16: Chugg Touring, $48.3 million, from 505, 468 tickets from 267 shows.

Live Nation’s Australian grosses were included in the global company’s figures, without a break down of territory numbers.