Eventbrite uses Melbourne office to launch into Asia

San Francisco-based global ticketing and event technology platform Eventbrite is using its Melbourne office as a hub for its Asia Pacific operations.

Under APAC general manager Phil Silverstone, the company today made its Asian debut in Singapore.

A Singapore-based country manager will offer on-the-ground support to local event creators.

Silverstone says expansion into Asia offers great opportunity.

“Singapore is a nation where live experiences are deeply woven into the cultural fabric,” he said.

“From its dynamic arts festivals to its world-famous food scene, there’s always something new and exciting to do in the Lion City; and it’s a market we view as strategic to Eventbrite’s long-term success in the Asia Pacific region.”

To date, Eventbrite has experienced strong growth in Singapore, powering more than 90,000 events since the platform’s inception in 2006.

More than 4.9 million tickets have been transacted on Eventbrite in Singapore, with over 17,000 Singaporean event creators already using the Eventbrite platform.