Spotify unveils unique playlist for each of its users, Discover Weekly

PRESS RELEASE:

Updated every Monday morning, Discover Weekly brings you two hours of custom-made music recommendations, tailored specifically to you and delivered as a unique Spotify playlist.

For the first time ever, Spotify iscombining your personal taste in music with what similar fans are enjoying right now. This means every song in Discover Weekly is based both on your own listening as well as what others are playlisting and listening to around the songs you love – making your playlist completely unique and full of deep cuts and new discoveries.

It’s like having your best friend make you a personalised mixtape every single week.

As your music taste evolves, so will Discover Weekly. In fact, the more you listen, the better it gets. And because it’s a playlist you can access and listen to it across all your platforms and devices. Plus, sharing it with friends or making it available offline for your Monday commute is super easy.

“High Fidelity’s Rob Gordon had it right – the making of a mixtape is a very subtle art. That’s why we created Discover Weekly,” said Gustav Söderström, VP of Product at Spotify. “There’s never been a simpler, more personalised way to discover music, with every playlist tuned just to you every single week.”

You’ll soon find your Discover Weekly playlist at the top of your playlist folder, across all of your devices. Refreshed with new music every week, remember to save your new favourites before the week is out.