38% yearly increase in Aussie songs played on Nightlife’s crowdDJ
![38% yearly increase in Aussie songs played on Nightlife’s crowdDJ](https://images.thebrag.com/cdn-cgi/image/fit=cover,width=1200,height=800,format=auto/https://images-r2.thebrag.com/tmn/uploads/FISHER-PRESS-PHOTO.jpg)
It’s been a year since Nightlife Music launched the Australian Played initiative on its crowdDJ in-venue request app.
In that time, there’s been an increase of 38% in Australian songs played and discovered in public using the app in pubs, clubs, gyms and more entertainment venues.
The Australian Played initiative makes it easier for fans to choose and identify Aussie artists, and came about as a result of the ongoing debate about Australian music quotas.
“It is often difficult to know what artists are Australian; especially the new and emerging talent, so we were hoping the initiative would prompt people to start selecting Aussie music if they could identify it,” said Nightlife music director Matt Lymbury.
“An extra almost half a million song choices show Australians love to support Aussie- made music,” he said.
Kylie Minogue and Fisher were the top male and female picks on crowdDJ, and Lymbury explained that the Australian Played concept mirrored food labelling.
“It’s been a surprising mix of Aussie song picks in the top ten with heavy metal through to rap, with pop and golden oldies and everything in between,” he added.
“Chosen 34,298 times, the number one male artist Fisher is a fantastic electronic pop artist who might be the surprise of the survey knocking 5 Seconds of Summer out of the top three.
“It’s also wonderful to see Kylie Minogue top the female artist list. She had a great comeback year with a new album and the take-two appearance at the Glastonbury Festival,” he said.
Breakout artist Tones and I made the Top 5 female artists list.
“Thanks for the support Nightlife! Really cool to be up there with so many other great Australian artists. I actually know Nightlife really well from my retail days haha!” she said.
Check out some of the report findings below (data range August 2018 – July 2019).
Top 10 Australian Artists (all)
AC/DC – 105325
INXS – 39398
FISHER – 34298
5 SECONDS OF SUMMER – 28595
HILLTOP HOODS – 28144
COLD CHISEL – 27697
PNAU – 25475
THE PRESETS – 21027
KYLIE MINOGUE – 20575
PARKWAY DRIVE – 18696
Top 5 male Australian artists
FISHER
RUFUS DU SOL
JIMMY BARNES
DEAN LEWIS
LUKE MILLION
Top 5 female Australian artists
KYLIE MINOGUE
AMY SHARK
SIA
THE VERONICAS
TONES AND I