News May 31, 2019

Why Calum Scott’s ‘You Are The Reason’ is trending in Australia

Why Calum Scott’s ‘You Are The Reason’ is trending in Australia

It’s been two years since released ‘You Are The Reason’ from his debut album Only Human, but that doesn’t mean it’s the end of the line for the commercial attraction of that song.

After a perfect cover on a major US reality TV show, Scott’s song is once again trending worldwide – including Australia, on iTunes and YouTube.

Television has a major power play in what connects with listeners because of its massive reach and prestigious entertainment factor. When a song is played on a major network, on a hit show, in the perfect time slot, it really has the ability to thrust a song into the spotlight.

Or in Calum Scott’s case, it has the capability to put a song back into the spotlight.

America’s Got Talent is one of the biggest reality TV shows in the US, and yesterday an audition became the top trending video worldwide on YouTube.

A 22-year-old blind and autistic boy, Kodi Lee, took to the stage to perform ‘A Song For You’ by Leon Russell on piano and shocked everyone by his beautiful and smooth vocals.

He was the first contestant to have the golden buzzer pressed from incoming judge Gabrielle Union which will see him straight through to the live shows.

It was during the pressing of the gold buzzer that Scott’s song started to play, perfectly synced to an emotionally-charged scene.

The song embodies the emotions that not only the contestant, family and judges were feeling in that moment but also what the viewer is feeling whilst they are sitting at the edge of their seat.

Scott took to Twitter to share his excitement over the song cracking the top 10 US iTunes chart by posting a video of him yelling and drinking a beer in the studio.

“STOP!! ‘You Are The Reason’ is #10 in the US ITUNES CHARTS!!!! All of those emojis are me right now. Celebrating with the guys at the studio with a cold one and ‘You Are The Reason’ ON!”

‘You Are The Reason’ is still climbing the iTunes charts, sitting at #7 in Australian #3 in North America.

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