Sync Watch: Maggie Rogers for Melbourne Theatre Company, plus two very different sync-ready tracks
MTC x Maggie Rogers
Brand / Production: Melbourne Theatre Company – 2018
Agency / Broadcaster: MTC
Artist: Maggie Rogers
Writers: Maggie Rogers, Nicholas Das
Label: Universal Music Australia
Publisher: Sony ATV (75%), Control (25%)
The MTC have launched their incredible 2018 season with this new spot featuring ’On + Off’ by Maggie Rogers. The young American artist is a strong choice for the spot as the theatre company seeks to push boundaries in theatre, just as Maggie does with her music.
RUN DMC x One Night In Mexico
Brand: One Night In Mexico
Name of campaign: Taco – One Night In Mexico Commercial
Music supervisor or Agency: Trailer Media
Artist: Run-DMC vs Jason Nevins
Track: ’It’s Like That’
Writer/s: Lawrence Smith, Joseph Ward Simmons, Darryl McDaniels
Publisher: Universal/MCA Music Publishing Pty Ltd
Label: Licensed courtesy of Sony Music Entertainment Australia Pty Ltd
Not only is the track fun and upbeat, which coincides with the campaign’s “up your taco game” slogan, but also the cutting to the young character with the Jason Nevins jumping in on the track makes this synchronization a match made in Mexico.
Sync-Ready Spotlights
Artist: Khalid
Track: ‘Young Dumb & Broke’
Label: RCA
Publishers: Thegreatkhalid (ASCAP) Administered by Right Hand Music Group/All The Noise/Sony/ATV Tunes LLC / EMI Blackwood Music, Inc. (BMI) / Sony/ATV Music Publishing Allegro (UK) (BMI) Administered by Sony/ATV Ballad
‘Young Dumb & Broke’ is from Khalid’s critically acclaimed debut album American Teen. The track is currently #34on the TMN Hot 100, is top 10 across streaming platforms and the album hasn’t left the Top 10 Apple Music Albums for months!
The track is perfect for a sync licence because it really is a youth anthem – a shout out to all those teenagers out there to have fun, love life and live in the moment!
Licensing enquiries contact/s: Hannah Kirkpatrick @ Sony Music | hannah.kirkpatrick@sonymusic.com
Artist:Zeal & Ardor
Track:’What’s A Killer Like You Gonna Do Here?’
Label: MVKA
Publisher:Music Sales
Swiss-American musician/songwriter Manuel Gagneux is the mastermind behind Zeal & Ardor, the avant-garde metal, blues and spiritual musical project whose debut album Devil Is Fine hit a few mths back with a force. ‘Nothing released this year is as strange, inscrutable or wonderful’ extolled Rolling Stone, hailing the debut album as ‘a dream world of infinite possibilities’.
This track definitely presents those possibilities for trailers, tv theme, crime flicks & any dark content requiring a threatening musical undertow…
With an ominous beast of a vocal slightly inaudible but genuinely menacing, muttered themes straight from a place the sun don’t shine under a memorable driving swampy blues beat reminiscent of War’s Low Rider, the layering of percussive instruments is jarred only by a randomly triggered atonal guitar solo that snaps you from fear to intrigue.
Think Underbelly, True Detective, Dexter, Hannibal, Ripper andChopper.
Licensing enquiries contact/s: Denise Sharp – denise.sharp@musicsales.com.au / Lucy Song – lucy.song@musicsales.com.au
Jobs
