Warner Music Group Merges Global Sync Operations Across Recorded Music and Publishing
Warner Music Group is merging its global recorded music and publishing sync operations, potentially streamlining licensing for Australian artists, songwriters and screen productions.
Warner Music Group is bringing its recorded music and publishing sync operations together under a single global structure, in a move that could simplify music licensing for Australian artists, songwriters and screen productions.
Per Variety, the restructure will see the major label and publisher coordinate its worldwide sync activities, with Ron Broitman promoted to president of global sync. Based in Los Angeles, Broitman will report to WMG chief operating officer Tom Corson, with additional strategic oversight from Warner Chappell Music chair and CEO Guy Moot.
The combined operation will bring together teams across Warner Chappell, Atlantic Music Group, Warner Records Group and ADA, covering everything from creative pitching and business development to licensing approvals, administration and data analytics.
For the Australian music industry, the changes could make it easier for local film, television, advertising and gaming companies to access Warner's international catalogue, while potentially creating further sync opportunities for Australian artists and songwriters represented by the company.
WMG says the restructure will give licensing clients a single point of contact for both master recordings and publishing rights, reducing the complexity of securing music for screen-based projects. However, the company has not outlined any specific changes to its Australian operations.
“Ron operates at the highest level and has been a bedrock of our best-in-class sync operation over the years with his steady leadership, extensive network and deep expertise in the field,” Corson said.
“This change establishes one creative strategy, one commercial business conversation, one clearance and one admin path for all WMG sync rights globally, speeding our path to market, simplifying the client experience and expanding opportunities for our artists, songwriters and the creative community.”
Reporting from inside the Australian music business since '94.
The announcement follows Warner Chappell's decision in December 2025 to consolidate its frontline, catalogue and production music sync teams under executive Rich Robinson. The latest restructure extends that approach across WMG's recorded music business, as the company looks to strengthen its position in the global sync market.
“Bringing music publishing and WMG’s recorded business together under one roof is an ambitious growth move that sets us apart from the competition and will unlock even more value for our songwriters,” Moot said. “Our WCM team will remain embedded in our sync business to ensure our writers continue to receive the care, focus and creative pitching they deserve.”
Broitman previously served as executive vice president of global sync for WMG's recorded music division, overseeing placements across major film, television and advertising projects. His team's recent credits include music featured during the Super Bowl, the Stranger Things finale and the trailer for Greta Gerwig's forthcoming film Narnia: The Magician's Nephew, which uses Led Zeppelin's "Stairway to Heaven".
Before joining Warner, Broitman held senior sync positions at Sony/ATV Music Publishing and BMG Music Publishing.
