Multi-million dollar music and broadcast venue opens in Kings Cross
A new venue and broadcast studio facility is to open up in Sydney’s Kings Cross, directly underneath the iconic Coca-Cola sign.
The X Studio, owned by Australian entrepreneur Ron Creevey, will open on Friday October 10 where the film screening space and bar will be thrown open to the public.
There are six sections in the facility including a radio and TV broadcast studio, luxury VIP greenrooms, a recording studio, a film screening space and bar (also open to the public on select nights of the week), and a 500-capacity concert venue.
Internal digital display screens will become billboards on the outside of the building, visible down William Street and marking the first time advertising has been allowed to feature next to the Coke sign.
The X Studio will be heavily involved in the upcoming ARIA celebrations and the Electronic Music Conference (EMC 2014), while Australian Radio Network is confirmed as the venue’s first broadcast partner. A number of its shows will broadcast from The X Studio for special events.
“Kings Cross has always been a magical place electrified by the buzz of neon mixed with the allure of edginess that is at the heart of the great nights we remember. But during the day, Kings Cross has another side that’s emerging, and a side I want to share with the world. When the neon dims and the sun comes out there is an inescapable Bohemian vibe, as locals go about their day with the beautiful surroundings and architecture of Bayswater Road and Macleay Street as a backdrop,” says Creevey.
Creevey was Managing Director of Australia’s first internet providers over 20 years ago. In 2007, he created social media and e-commerce firm YuuZoo which has just completed a reverse takeover of W xorporation to become one of the first social media firms to list on the Singapore stock exchange and is valued at $300 million dollars. His company Moment Media owns 47.5% of the late Heath Ledger’s film production company The Masses, whose first movie will be released later this year.