The Brag Media
exclusive News September 12, 2018

EXCLUSIVE: FISHER inks long-term recording deal with etcetc Music

EXCLUSIVE: FISHER inks long-term recording deal with etcetc Music

Fresh off the press – etcetc Music have just announced a red-hot new signing of rising LA-based Aussie house and techno producer FISHER.

A former pro surfer, Gold Coast native Paul Fisher has proven his mettle while working with etcetc on earlier breakout singles Stop It and Ya Kidding, enjoying 1.7m monthly Spotify listeners. 

This afternoon, the label announced that they’ve inked a long-term recording deal for Australia and New Zealand. 

“The froth is big and the tunes are there, each as big as the last. We have an exciting summer ahead,” said Aden Mullens, head of etcetc Music.

He explains to TMN, “When Stop It was added to triple j rotation, it all really started to go mental. FISHER connects with a wide cross-section of Australians – something I was initially surprised about but now makes a lot of sense.

“When it’s performing ahead of dance crossover tracks of the time like Cola and Go Bang we knew there was a lot more we could be doing to support Fisher in his home market.”

They began conversations with his long-time manager Brett Fischer – “no relation!” – about the future.

“There’s a huge pull for Fisher to spend most of his time overseas. I’m just hoping we can get a reasonable timeshare to have him in the market at least once a year,” Mullens continues.

“I’m happy to be partnering with etcetc as I kick-start releases through Catch & Release. There’s a strong team there who understand me and what we’re looking to achieve over the next few years,” adds Fisher.

Taking out the honour of TMN‘s Indie Label Of The Year at 2017’s TMN Tinnies, etcetc Music – part of the TMRW Music group – have gone from strength to strength.

2017 was a strong year for the indie label, with PNAU‘s explosion back onto the scene with Chamelon and a massive contribution from UK’s Jax Jones with You Don’t Know Me ft. RAYE seeing the label take just under 5% of the Hot 40 market share, and 3% of the Hot 100, according to TMN‘s end of year Singles Report.

But 2018 goes to FISHER, who’s dominating both the local scene and smashing goal abroad. Current single Losing It has stayed at #1 on DJ portal Beatport Chart since its release nine weeks ago. 

“The Shazam chart began to over-index based on the radio support going Top 20 but also spiking into the Top 5 in ten regional charts,” enthuses Mullens.

Internationally, Losing It is climbing from #78 in the Shazam Global chart and #33 on Spotify’s Global Viral chart (where it sits in 22 county charts including USA, UK, Germany) this week.

FISHER has been globetrotting since February on a Northern hemisphere tour, performing in Ibiza, Brazil, United States and, United Kingdom. He’ll be returning home for the sold-out Listen Out festival run this month. 

He’ll also be playing a sideshow in Melbourne, which sold out in 15 minutes, before heading back out on the road again to the United Kingdom and the States for more shows.

“There’s about four more tunes finished, which Fisher is starting to play in his sets. They are all just as big as the last so I know Fisher fans are going to be happy,” adds Mullens.

In the lead up to his Australian shows, Fisher will also judge the triple j Air DJ competition where entrants mime DJ performance of his track Losing It and post to social media with the hashtag #AuAirDJ. 

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