The Brag Media
News December 5, 2017

Amazon Australia has launched, music coming soon

Nathan Jolly
Amazon Australia has launched, music coming soon

If you walk into your local Harvey Norman this morning and the sales staff are rude to you, well it could be for a multitude of reasons that are almost certainly separate to you and your existence, but the most likely reason is that Amazon launched in Australia this morning, just in time to completely up end the retail sector for Christmas.

While it’s a headache/living nightmare for brick and mortar retailers (and online sellers too), it’s a Xmas miracle for consumers, with free delivery on orders over $49. Amazon are even even offering one-day service in various areas.

While Amazon has been busy hiring for its music offering since before June, filling the roles of Music Curator, Senior Music Curator, Senior Marketing Manager, and Head of Digital Music, Amazon Music Unlimited won’t launch until early 2018.

Offering tens of millions of songs, users can listen to Amazon Music Unlimited ad-free with unlimited skips, and just like its rivals, download for offline listening.

Rumour has it Amazon will offer it at an introductory three-month price of around $1 or $2.

Amazon Fresh — the supermarket arm of the multinational — also isn’t launching here just yet, which is good news for the Woolies at Marrickville Metro, who just spent a bundle on renovations. Still, it’s a huge blow to our $16 billion retail sector.

Happy shopping!

This article originally appeared on The Industry Observer, which is now part of The Music Network.

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